Enhancing Safety, Productivity, and Efficiency for Coca-Cola with Telematics Integration
As one of the world’s most recognized beverage manufacturers and distributors, Coca-Cola operates one of the largest delivery fleets in the United States. With demand increasing and operations expanding, Coca-Cola sought to modernize its fleet technology and improve safety, efficiency, and visibility across more than 1,000 Class 7 trucks.
To achieve this, Coca-Cola partnered with Auto Action Technologies (AAT) to design and implement a comprehensive telematics integration program that would provide real-time fleet insights, reduce operational downtime, and enhance overall driver safety.
Project Overview
Client: The Coca-Cola Company
Fleet Size: 1,000+ Class 7 Trucks
Services Provided: Telematics Installation & Integration, Custom Prototyping, Mobile Installation, Safety Optimization
Challenge
Coca-Cola’s fleet of heavy-duty trucks is essential to ensuring timely deliveries nationwide. The company needed a telematics solution that would:
- Strengthen driver and vehicle safety through real-time visibility
- Seamlessly integrate with existing fleet systems
- Minimize downtime during installation to prevent delivery disruption
- Support varying vehicle models and configurations
- Enable predictive maintenance and route optimization
Coca-Cola required a turnkey partner capable of managing large-scale installations while maintaining operational continuity — a challenge that AAT was uniquely positioned to meet.
Solution: Telematics Installation & Custom Integration
Auto Action Technologies was selected based on its proven expertise in telematics integration, nationwide mobile installation network, and commitment to zero-downtime fleet implementation.
AAT developed a fully customized solution to integrate advanced telematics hardware and driver safety features that improved visibility, compliance, and operational control.
Prototyping & Custom Installation Manuals
To ensure consistent quality across Coca-Cola’s diverse fleet, AAT’s engineering team:
- Designed custom prototypes for multiple Class 7 vehicle configurations
- Created step-by-step installation manuals aligned with Coca-Cola’s internal telematics standards
- Validated hardware compatibility and system performance before full deployment
This tailored approach ensured a flawless, repeatable installation process across more than 1,000 vehicles — accelerating project delivery while maintaining consistency and precision.
Seamless Hardware Integration
AAT installed telematics devices across Coca-Cola’s Class 7 fleet, delivering:
- Real-Time Tracking: Live monitoring of vehicle location, speed, fuel use, and driver performance
- Driver Safety Alerts: Instant notifications for harsh braking, speeding, and excessive idling
- Fleet Visibility: Comprehensive dashboard reporting for dispatch and route optimization
To minimize disruptions, AAT scheduled installations during weekends and off-peak hours, ensuring Coca-Cola’s distribution network remained fully operational throughout deployment.
Workforce Coordination & Documentation
Managing a project of this scale required precision coordination and transparent reporting. AAT leveraged its electronic documentation system to ensure full accountability:
- Individual installation records for every vehicle
- Real-time progress tracking for Coca-Cola’s project managers
- Quality control audits to verify hardware configuration and connectivity
This system enabled Coca-Cola to monitor project completion in real time, identify issues immediately, and maintain total oversight from start to finish.
Mobile Installation: A Game-Changing Advantage
Rather than requiring trucks to be sent to a central facility, AAT deployed certified mobile installation teams directly to Coca-Cola fleet sites.
This approach provided major operational advantages:
- Minimized Downtime: On-site installation reduced idle time and kept deliveries on schedule.
- Faster Rollout: Parallel installations across multiple fleet locations accelerated project completion.
- Lower Costs: Eliminated transportation and offsite service expenses.
- Operational Continuity: Installations scheduled during non-peak hours to maintain service reliability.
AAT’s mobile installation model proved essential in completing the 1,000+ vehicle rollout without disrupting Coca-Cola’s delivery commitments.
Safety Features and Productivity Gains
The newly integrated telematics systems delivered immediate operational benefits:
Enhanced Driver Safety
- Real-time alerts for speeding, harsh braking, and fatigue
- Safer routing through GPS-enabled optimization
- Reduced collision rates and lower insurance claims
Operational Efficiency
- Predictive maintenance scheduling reduced downtime
- Route optimization lowered idle time and fuel consumption
- Real-time dispatch visibility improved delivery coordination
Increased Productivity
- More deliveries per vehicle per day
- Better fleet utilization and driver performance tracking
- Shorter service times and faster deliveries
Improved Customer Service
- Accurate delivery tracking and ETA notifications
- Fewer missed deliveries and improved reliability
- Enhanced customer satisfaction and brand consistency
Results
Auto Action Technologies successfully:
- Installed telematics systems across 1,000+ Class 7 vehicles
- Enhanced driver safety through real-time monitoring and alerts
- Reduced fuel costs and idle time through route optimization
- Improved maintenance scheduling and fleet uptime
- Enabled data-driven decision-making for fleet management
Impact
- 20% reduction in unsafe driving events
- 15% improvement in on-time deliveries
- 10% reduction in fuel costs
- Significant decrease in vehicle downtime and insurance claims
Client Testimonial
Auto Action Technologies has implemented fleet technology and upfitting solutions for some of the region’s most respected commercial operators.
Conclusion
Auto Action Technologies’ partnership with Coca-Cola demonstrates how customized telematics integration and mobile installation services can deliver measurable results at scale.
Through hands-on engineering, project coordination, and certified field execution, AAT helped Coca-Cola improve safety, streamline logistics, and enhance overall fleet performance — setting a new standard for efficiency in high-volume commercial fleet operations.
This case study underscores AAT’s position as a trusted partner for enterprise-level fleet technology integration, providing not just equipment — but expertise, accountability, and lasting impact.